Kizuna Inc.

With the surge in electric vehicles, Kizuna saw an opportunity for a one-stop shop, providing services such as solar solutions, EV charging and battery backup for commercial and residential spaces.

The meaning of the company name in Japanese became the natural starting point when developing the visual identity. Kizuna, “a strong bond between people” inspired the brandmark and the first letterform. The “U” is made up of two figures standing side by side, shaking hands.